Skip to main content

General Information and Mandatory Information

In this Privacy Policy, we provide you with information on which personal data we collect and process from you during your visit to our website to which extent and for which purposes, and how you can update, manage, export and erase your data.

Definitions

When you visit this website, your personal data is processed in accordance with the General Data Processing Regulation (GDPR) and the Federal Data Protection Act (BDSG).

The user is any natural person who visits this website.

The website is the respective website available at www.werkbliq.de

Otherwise, the definitions set out in Article 4 GDPR apply for this Privacy Policy.

Appointment of the Data Controller

The data controller responsible for processing the data on this website is:

DMG MORI Digital GmbH
represented by its Managing Directors, Dr Tim Busse, Dr Damir Hrnjadovic and Dr Tommy Kuhn
Gildemeisterstraße 60 
33689 Bielefeld

This individual acts alone in deciding on the purposes and means of processing personal data (e.g. names, contact data, etc.).

Contact details for the Data Protection Officer:

Mr Frank Kopp
Group Data Protection Officer
datenschutz@werkbliq.de

Visiting this website

When you visit our website, the host provider for the website (i.e. the service provider we have appointed to keep the data on our website ready to access) collects and stores information which your browser automatically transmits to us. This includes:

  • Browser type and browser version
  • Operating system used
  • Referrer URL (i.e. the website from where you came to us)
  • Host name of the accessing computer
  • Time of the server request
  • IP address

We do not collate these data with data from other sources. The basis for data processing is Article 6 (1) (b) GDPR, which permits the processing of data for the fulfilment of a contract or pre-contractual measures.

The contractor for the website hosting is domainfactory GmbH, Oskar-Messter-Str. 33, 85737 Ismaning. We have concluded a commissioned data processing agreement with this company pursuant to Article 28 GDPR.

Contact form

You can use the form provided to contact us with any enquiries. We collect your name and email address for this purpose. Data transmitted via the contact form, including your contact details, are stored in order to process your request or to be available for follow-up questions. We will not disclose your data to third parties.

All data are provided on a voluntary basis. The data entered using the contact form are processed on the basis of contract initiation (Article 6 (1) (b) GDPR) or, depending on the content of the enquiry, on the basis of our legitimate interest (Article 6 (1) (f) GDPR).

Data transmitted via the contact form shall remain with us until there is no longer any need for data storage, e.g. because the enquiry has been processed in full. Any mandatory statutory provisions, especially those regarding mandatory data retention periods, remain unaffected by this provision.

Comments

If you have commented on a blog post, in addition to the information you have personally entered (name, email address) and your comment, your IP address and the time at which you submitted the comment will be stored. The basis for processing your personal data in this case is contractual obligation and our legitimate interest pursuant to Article 6 (1) Sentence 1 (b) and (f) GDPR. Our legitimate interest is in the possibility for the interactive use of our platform and the identification of someone who has left a comment in the case of complaints.

Newsletter data

We process your email address in order to send our newsletter. Additional data are not collected or collected only on a voluntary basis. The data will be used only for sending the newsletter.

The data provided when registering for the newsletter will be processed exclusively on the basis of your consent (Article 6 (1) (a) GDPR). You may revoke your consent at any time. An informal notification by email is sufficient to withdraw consent, or you can deregister using the “Unsubscribe” link in the newsletter. The legality of the data processing operations already carried out remains unaffected by the withdrawal.

Data entered to set up the subscription will be deleted in the event you unsubscribe. If these data have been transmitted to us for other purposes and elsewhere, they will remain with us.

Newsletters by MailChimp

The newsletter is sent using the newsletter mailing service provider “MailChimp”, a newsletter mailing platform by the US provider Rocket Science Group, LLC, 675 Ponce De Leon Ave NE #5000, Atlanta, GA 30308, USA.

The Rocket Science Group LLC d/b/a MailChimp is certified under the Privacy Shield Agreement with the goal of ensuring a European standard of data protection. The mailing service provider is used on the basis of our legitimate interests in accordance with Article 6 (1) (f) GDPR and a third-party data processing agreement in accordance with Article 28 (3) Sentence 1 GDPR.

The mailing service provider may use the data of the recipients in pseudonymous form to optimise or improve its own services – for example, for the technical optimisation of mailing and presentation of newsletters or for statistical purposes. However, the mailing service provider will not use the data of newsletter recipients either to write to recipients itself or to transmit the data to third parties.

The privacy policy of the mailing service provider can be viewed here:  https://mailchimp.com/legal/privacy/.

Quick Check

With Quick Check maintenance on our website, WERKBLiQ provides you with the opportunity to determine the actual status of your maintenance process. To do this, we process your name and your email address. We evaluate your responses for you and visualise them in a clear radar chart. We will send you the evaluation by email.

The legal basis for the processing is the contract concluded with you regarding the use of Quick Check pursuant to Article 6 (1) (b) GDPR. As part of the evaluation, we may also offer you one of our seminars in order to optimise your processes. The legal basis for this is our legitimate interest in advertising our products in an individual and needs-based manner pursuant to Article 6 (1) (f) GDPR. If you are not interested in our seminars, we will not write to you again and your personal data will be deleted.

Web demo

You can register for our web demos on our website. We collect your name and email address for this purpose. Any other data are provided voluntarily. The legal basis for the processing of your data is contract initiation and/or the concluded contract pursuant to Article 6 (1) (b) GDPR.

Online social media presence

We maintain online presences on social networks and platforms in order to communicate with active customers, interested parties and users and to inform them about our services.

Users' personal data on these platforms and networks is processed on the basis of our legitimate interests to effectively offer users information and communicate with users pursuant to Article 6 (1) (f) GDPR. If the users are asked by the respective providers for consent to data processing (i.e. give their consent, e.g. by ticking a box or clicking a button), the legal basis of the processing is Article 6 (1) (a), Article 7 GDPR.

You can find links to our profiles on the respective networks on our website. If you follow the link (button), the respective networks also process personal data, including for marketing purposes. You can find out about data processing from the respective company. Please find a list of the corresponding privacy provisions and opt-out options below:

Xing (Xing AG, Gänsemarkt 43, 20354 Hamburg, Germany):
Privacy Policy/Opt-Out: https://privacy.xing.com/de/datenschutzerklaerung.

LinkedIn (LinkedIn Ireland Unlimited Company, Wilton Place, Dublin 2, Ireland): Privacy Policy: https://www.linkedin.com/legal/privacy-policy, Opt-Out: https://www.linkedin.com/psettings/guest-controls/retargeting-opt-out .

Facebook (Facebook Ireland Ltd., 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland):
Privacy Policy: https://www.facebook.com/about/privacy/ ,
Opt-Out: https://www.facebook.com/settings?tab=ads ,

Industry Arena (IndustryArena GmbH, Katzbergstraße 3, 40764 Langenfeld, Germany):
Privacy Policy/Opt-Out: https://de.industryarena.com/datenschutz

YouTube

Our website uses plugins from the video portal YouTube to integrate and display video content. The video portal is provided by YouTube, LLC, 901 Cherry Ave, San Bruno, CA 94066, USA.

When you open a page with an integrated YouTube plugin, a connection to YouTube's servers is established. Your IP address will be transmitted to YouTube.

YouTube can associate your browsing behaviour directly with your personal profile if you are logged into your YouTube account. You can prevent this by logging out beforehand.

YouTube is used based on our legitimate interest in making our website visually appealing within the meaning of Article 6 (1) (f) GDPR.

Further information about the handling of user data can be found in YouTube's privacy policy: https://www.google.de/intl/de/policies/privacy.

Google Maps

This website uses the product Google Maps, which is provided by Google Inc., 1600 Amphitheatre Parkway, Mountain View, CA 94043, United States. Location-related data are collected from you when you access the Google Maps map. Google uses GPS, IP address and information about objects near your device, such as Wi-Fi access points, radio masts and Bluetooth-enabled devices.

Further information about the handling of user data can be found in Google's privacy policy: https://www.google.com/intl/de_de/help/terms_maps.html.

Google Forms

We use Google Forms to evaluate our Quick Check. Usage takes place on the basis of our legitimate interest in the rapid and reliable management of the requested surveys/analyses within the meaning of Article 6 (1) (f) GDPR.

If you are logged into your Google account when you carry out the Quick Check, Google will process your personal data (email address, name, IP address) independently and may link it with existing data. Further information about the handling of user data can be found in Google's privacy policy: https://policies.google.com/privacy?hl=de

Cookies

Our website uses cookies. These are small text files which your web browser stores on your device. Cookies help us to make our website more user-friendly, effective and secure.

Some cookies are “session cookies”. These cookies are deleted automatically at the end of your browser session. On the other hand, other cookies remain on your device until you delete them yourself. Such cookies help us to recognise you when you return to our website and access data about your last visit(s) to our site.

You can use a modern web browser to monitor, restrict or prevent the setting of cookies. Many web browsers can be configured so that cookies are automatically deleted when the programme is closed. Deactivating cookies may result in limited functionality of our website.

Cookies which are necessary for the exercise of electronic communication processes or the provision of certain functions desired by you are set based on Article 6 (1) (f) GDPR. As the operator of this website, we have a legitimate interest in the storage of cookies for the technically error-free and seamless provision of our services. If other cookies are stored (e.g. for analytics purposes), these are covered separately in this Privacy Policy.

Google Analytics

Our website uses features of the web analysis service Google Analytics. The provider of this service is Google Inc., 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA.

Google Analytics uses "cookies". These are small text files that your web browser stores on your device which facilitate the analysis of website usage. Information generated by cookies about your use of our website is transmitted, together with part of your IP address, to a Google server and stored there. The server location is generally the USA.

Google Analytics cookies are set on the basis of Article 6 (1) (f) GDPR. As the operator of this website, we have a legitimate interest in analysing user behaviour in order to optimise our website and marketing processes.

IP anonymisation

We use Google Analytics in conjunction with the IP anonymisation function. Your IP address will be truncated by Google within the European Union or other parties to the Agreement on the European Economic Area prior to transmission to the United States and thus anonymised. Only in exceptional cases will the full IP address be transferred to a Google server in the USA and truncated there. Google will use this information on behalf of the operator of this website to analyse your use of the website, to compile reports on website activity, and to provide additional services associated with the use of the website and Internet to the website operator. The IP address transmitted by Google Analytics is not merged with other Google data.

Browser plugin

You can prevent the setting of cookies using your browser. However, some features of our website may therefore be restricted. Likewise, you can prevent the collection of data regarding your website use, including your IP address and subsequent processing by Google. This is possible by downloading and installing the browser plug-in that can be accessed via the following link: https://tools.google.com/dlpage/gaoptout?hl=de.

Objecting to the collection of data

You may prevent the collection of your data by Google Analytics by clicking on the following link. An opt-out cookie is set which prevents the collection of your data on future visits to this website:  https://tools.google.com/dlpage/gaoptout/.

For details about how Google Analytics handles user data, see Google's privacy policy: https://support.google.com/analytics/answer/6004245?hl=de.

Processing

To comply with legal data protection requirements, we have entered into a processing agreement with Google.

Demographic features of Google Analytics

Our website uses the “demographic features” function by Google Analytics. It can be used to generate reports that contain statements on the age, gender and interests of the site visitors. These data come from interest-based advertising from Google and third-party visitor data. It is not possible to assign or connect such data to a specific person. You can disable this feature at any time. You can disable this feature at any time by adjusting the ads settings in your Google account or you can generally forbid the collection of your data by Google Analytics as described in the section “Objecting to the collection of data”.

Matomo (formerly Piwik)

Our website uses the web analysis service Matomo. Matomo uses cookies. These are small text files that your web browser stores on your device and that enable us to analyse your use of our website. Information generated by cookies about your use of our website is stored on our server. Your IP address is anonymised before being saved.

Matomo cookies will remain on your device until you delete them.

Matomo cookies are set on the basis of Article 6 (1) (f) GDPR. As the operator of this website, we have a legitimate interest in analysing user behaviour on an anonymised basis in order to optimise our website and marketing processes.

The information stored in the Matomo cookie about your use of this website will not be passed on. You can prevent cookies from being set by using your browser settings. However, some features of our website may therefore be restricted.

You may deactivate the storage and use of your data by Matomo. Your browser then sets an opt-out cookie which prevents the storage of Matomo usage data. If you delete your cookies, the Matomo opt-out cookie will also be deleted. If you visit our website again, the opt-out cookie to prevent the storage and use of your data will need to be set again.

Google AdWords and Google Conversion Tracking

Our website uses Google AdWords. The provider is Google Inc., 1600 Amphitheatre Parkway, Mountain View, CA 94043, United States.

AdWords is an online advertising programme. As part of the online advertising programme, we work with conversion tracking. A cookie is stored for conversion tracking once an ad placed by Google has been clicked on. Cookies are small text files that your web browser stores on your device. Google AdWords cookies expire after 30 days and are not used to identify the user personally. The cookie enables Google and us to recognise that you clicked on an ad and were redirected to our website.

Each Google AdWords customer receives a different cookie. Cookies are not traceable via AdWords customers' websites. Conversion cookies are used to generate conversion statistics for AdWords customers who use conversion tracking. AdWords customers can see how many users clicked on their ad and were redirected to pages with a conversion tracking tag. However, AdWords customers receive no information that enables the users to be identified personally. If you do not wish to participate in tracking, you can object to its use. Here, the conversion cookie must be deactivated in the user settings of the browser. This will mean that it is not included in conversion tracking statistics.

"Conversion cookies" are stored on the basis of Article 6 (1) (f) GDPR. We as website operators have a legitimate interest in analysing user behaviour in order to optimise our website service and our advertising.

For details about Google AdWords and Google conversion tracking, please see Google's privacy policy at : https://www.google.de/policies/privacy/.

You can use a modern web browser to monitor, restrict or prevent the setting of cookies. Deactivating cookies may result in limited functionality of our website.

Your rights

As the data subject (natural person whose personal data is being processed), you have various rights within the framework of the processing of your data. We expressly refer to your right to object pursuant to Article 21 GDPR.

Right to information

You have the right to request information as to which personal data concerning you we process, for which purposes, and a copy of the data.

Withdrawing your consent for the processing of your data

Some data processing procedures are possible only with your express consent. You may revoke your consent at any time. An informal notification by email to datenschutz@werkbliq.de is sufficient to withdraw consent. The legality of the data processing performed prior to the revocation remains unaffected by the revocation.

Right to lodge a complaint with the relevant supervisory authority

As a data subject affected by a data protection infringement, you have a right of appeal to the competent supervisory authority. The competent supervisory authority with regard to data protection issues is the data protection officer of the federal state in which you are based.

Right to data portability

You have the right to have data which we process automatically on the basis of your consent or in fulfilment of a contract provided to you or to third parties. It shall be provided in a machine-readable format. If you request the direct transfer of data to another data controller, it shall be transferred only to the extent that it is technically feasible.

Right to rectification and deletion (to be forgotten)

Your data will be supplemented without undue delay if you notify us. You also have the right to request the erasure of your data without undue delay insofar as the data are no longer required for the purpose of processing or you have withdrawn your consent.

Right to restriction

You have the right to restrict your data. This is permissible if the correctness of the data is disputed, if the processing is unlawful and if the purpose of processing has been achieved but the data are required to assert legal claims of the data subject. The right to data storage shall remain unaffected.

Right to object

You can object to the future processing of your personal data in accordance with Article 21 GDPR at any time (datenschutz@werkbliq.de). The objection may be directed against all processing activities which are based on our legitimate interest, in particular against processing for direct marketing purposes.

Security measures

In accordance with the General Data Protection Regulation, we take appropriate technical and organisational measures to ensure a level of protection appropriate to the risk, taking into account current technology, implementation costs, the nature, scope, context and purposes of processing, and the varying likelihood and severity of the risk to the rights and freedoms of natural persons.

These measures include, in particular, ensuring the confidentiality, integrity and availability of data by controlling both physical access to the data and associated access, input, transmission, security of availability and its separation.

In addition, we take the protection of personal data into account as early as the development or selection of hardware, software and procedures in accordance with the principle of data protection through technology design and data protection-friendly defaults (Article  25 GDPR). Data is stored exclusively in the Microsoft Cloud data centres in Europe (Amsterdam).

For security reasons and to protect the transmission of confidential content which you send to us via the website, our website uses SSL and TLS encryption. This means that data which you transmit via this website cannot be read by third parties. You can recognise an encrypted connection by the "https://" address line of your browser and the lock symbol in the browser line.

Forwarding to third parties

If you have shared personal data with us, these data, as a matter of principle, will not be disclosed to third parties.

Status and updating of the Privacy Policy

This Privacy Policy was created on 19.01.2021. From time to time it will be necessary to amend the content of this Privacy Policy. We reserve the right to modify it at any time.

You can change the data protection settings you have activated previously here: Change settings